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Peel Heritage Complex
Images of War

Posters and Propaganda

Propaganda PosterPropaganda is information used to persuade a group of people or to promote a cause or idea. It has always been crucial during periods of war. During the Second World War the Wartime Information Board was responsible for bringing news about the war to Canadians. Public opinion polling techniques were used to determine information strategies and government employees, private sector companies and individuals generated poster artwork, text, and film to keep citizens up to date on issues of the home front and abroad. Posters became an especially effective means of communication as they could be produced at low cost, printed in an array of sizes and displayed almost anywhere. They were seen on billboards, in shop windows, theatres, buses, streetcars, workplaces, even matchbox covers, and produced in varying quantities from a few hundred to tens of thousands.

Victory Bonds Poster Designers of posters included anonymous graphic artists as well as noted Canadian painters like Group of Seven member, A.J. Casson. In the United States, the well known illustrator, Norman Rockwell made a series of four paintings illustrating the "Four Freedoms" that were widely reproduced and collected. Many of the posters drew upon the styles of advertising and commercial art that were popular at the time using realistic renderings of people and settings. Others were more stylized with geometric motifs of European art movements like Cubism. The design vocabulary of many poster artists was influenced by artists, architects, and designers who left Europe at the outbreak of war for North America.

 

Norman Rockwell Posters

Victory Bonds PosterSave Waste PaperOn the home front, the war effort included production of weapons, airplanes, food and other materials with over one million Canadian men and women employed in war industries. Posters helped to mobilize the workforce and promote a common purpose. And as in the First World War, posters were used to sell Victory Bonds and War Savings Stamps. The cash sale of Victory Bonds during the Second World War totalled billions of dollars and owed largely to poster campaigns. Financial support of the war and calls for increased production and labour were important messages conveyed by propaganda posters. Canadians responded and their efforts contributed to winning the war for the country and its allies.

Car-Sharing Club Poster

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