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For Immediate Release:
November 25, 2008

Peel Community Celebrates Launch of Immigration Web Portal

Government of Canada - Government of Ontario

Online gateway provides information and resources
to help newcomers settle in Peel Region communities

BRAMPTON, ON (Nov. 24, 2008) - Moving to Peel Region just got easier thanks to a new website - www.immigrationpeel.ca - focused on the interests, needs and priorities of new immigrants and recent newcomers to Mississauga, Brampton and Caledon.

Funded by the Government of Ontario through the Canada Ontario Immigration Agreement, and created by the Region of Peel with support from the area municipalities, the web portal project team worked closely with recent and settled newcomers to ensure the content and structure of the website was relevant and useful to its target audience.

Ontario Minister of Citizenship, the Honourable Michael Chan, and Parliamentary Assistant, Linda Jeffrey, MPP for Brampton-Springdale, joined Regional Chair Emil Kolb and a host of community contributors to celebrate the launch of the rich information resource.

“Immigration portals attract investment and talent to Ontario’s cities and towns,” said Minister of Citizenship and Immigration Michael Chan.

“This new website helps to showcase the Region of Peel to newcomers and potential immigrants to Ontario,” said Linda Jeffrey, MPP for Brampton-Springdale.
Regional Chair Emil Kolb said the Peel Immigration Web Portal is designed to provide information that prospective immigrants need to prepare for a successful move, as well as information that will help them to settle into our community.

“We’ve worked closely with newcomers, and community agencies who serve them, to ensure the information resources available on the portal meet the needs of immigrants and also provide an accurate and realistic picture of everyday life in Peel Region. In particular, the “Finding A Job” section includes very current labour market information that will help newcomers to determine the demand for workers in their particular occupation.  Getting that first job is critical to their successful integration,” Chair Kolb said.

Online checklists and links to immigration agencies and government resources connect visitors to a host of information to accommodate all types of needs: from ESL classes, job placements and even information on managing finances and opening bank accounts.

Shekher Puri, Regional Vice President, Brampton West, RBC Royal Bank, said another benefit of Peel’s immigration web portal is its ability to link local employers with a growing pool of talented, well-educated newcomers who are choosing to immigrate to Mississauga, Brampton and Caledon.

“Newcomers are an enormous resource for our communities and this much needed portal links employers to services and supports that enable them to access skilled and job-ready employees who can make a contribution to their business. It also provides important resources that support business in the successful integration of newcomers into their work force," Mr. Puri said.

Janet Menard, Executive Director for the Region’s Human Services department which led the portal’s development, said consultations with recent newcomers and immigrants who settled successfully in Peel Region provided significant insights into the needs of the portal’s audience.

“We simply could not have done this work without their input.  They told us what they needed to know for a successful move, and maybe even more important, what they wished they had known before they moved. We’ve done our best to satisfy those information needs with the help and support of many community organizations. Our pre-launch tests indicate we’ve got a good base to start with, but we’ll be monitoring the site and comments from users to identify areas where we can improve it,” Ms. Menard said.

The Regional Municipality of Peel was incorporated in 1974 on the principle that certain community and infrastructure services are most cost-effectively administered over a larger geographic area. The Region of Peel serves more than one million residents in the Cities of Mississauga and Brampton and the Town of Caledon.

For more information on the Region of Peel, please call 905-791-7800, or visit www.peelregion.ca.



Joan Endersby
Senior Public Affairs Associate
Region of Peel
Human Services Dept.
905-791-7800, ext. 4655

Giancarlo Cristiano
Project Manager
Peel Immigration Web Portal
905-791-7800, ext. 4305

Rekha Lakhani
Content Leader
Peel Immigration Web Portal

Communication Services, 10 Peel Centre Dr., Brampton, ON L6T 4B9
Phone: 905-791-7800, Fax: 905-791-0595, e-mail



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