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For Immediate Release:
March 21, 2013

Use Less Water to Cash in on Rewards

BRAMPTON, ON. (March 21, 2013) The Let Your Green Show campaign is back with exciting rewards for Peel residents who take simple actions to use less water. From March 22nd to August 31st, people living in Brampton, Caledon and Mississauga can register their water-saving actions to help turn Peel green and choose from eight 'greenback' rewards.

"Let Your Green Show empowers our communities to make greener choices," said Arvin Prasad, Director of Integrated Planning for the Region of Peel. "This campaign proves that taking steps towards a more eco-friendly lifestyle can be easy. It starts with simple, practical actions that save both water and money."

Let Your Green Show is a partnership between the Region of Peel, City of Brampton, City of Mississauga, Town of Caledon, Credit Valley Conservation (CVC) and the Toronto and Region Conservation Authority (TRCA). The partners are working together to promote environmental action identified in their respective environmental strategies and the collaborative Peel Climate Change Strategy, the first in Canada to bring a regional government together with its area municipalities and conservation authorities for local action on environmental issues.

"Together, the partners of Peel are working towards a future where everybody does their part to fight climate change by living greener lifestyles," said Prasad. "By rewarding eco-conscious behaviours with environmentally friendly rewards, we hope to inspire a culture of conservation throughout Peel."

How to Participate and "Let Your Green Show"
Register at letyourgreenshow.ca and choose from one of the following actions:

  • Check your home for a water leak
  • Grow a plant that requires little water
  • Use a rain barrel
  • Install a high efficiency showerhead
  • Install a water-efficient toilet

Participants can then select from one of eight "greenback" rewards, including:

  • A FREE rain barrel ($50 value)
  • A FREE day pass to a local community center
  • A FREE family pass to a CVC or TRCA Conservation Area
  • $5-$10 coupons off of plants at local nurseries and the Caledon Farmer's Market and more!

Every action registered helps 'turn Peel green' in the Greenest Ward Challenge and participants can watch their ward's progress on an interactive map. Registered actions also enter participants into a monthly draw for prizes. There are limited quantities of each greenback, so residents are encouraged to register soon to avoid disappointment.

To get started, visit letyourgreenshow.ca today.

The Regional Municipality of Peel was incorporated in 1974 on the principle that certain community and infrastructure services are most cost-effectively administered over a larger geographic area. The Region of Peel serves more than 1.3 million people and approximately 88,000 businesses in the cities of Brampton and Mississauga and the town of Caledon.

For more information on the Region of Peel, call 905-791-7800 or visit peelregion.ca.



Lesley Hudson,
Communications Specialist
Region of Peel
905-791-7800, ext. 4478

Communication Services, 10 Peel Centre Dr., Brampton, ON L6T 4B9
Phone: 905-791-7800, Fax: 905-791-0595, e-mail



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